GET STARTED WITH THE NEW PERFECT CLIENT LIFECYCLE CALCULATOR...
Learn in detail how to use the calculator.
The Perfect Client Lifecycle (PCLC) is a comprehensive system designed to optimize lead conversion and client acquisition, particularly tailored for law firms.
Under “PCLC Today” insert your firm's current data for number of qualified leads generated, appointments set, show rates, new client acquisitions and case value. These metrics provide invaluable insights into the health of your firm's client acquisition process.
You can use the fields under “change” to see what percent improvements in which areas would cause the most impact in your firm. This calculator systematically breaks down the client acquisition process into manageable stages, providing insights into where improvements can be made.
For optimal performance in your respective practice areas, here are the recommended ideal close rates:
- – Criminal or family law: Aim for a close rate of 55% to 65%.
- – Business transactional or immigration: Target a close rate between 60% to 70%.
- – Bankruptcy: Aim for a close rate ranging from 65% to 75%.
- – Estate planning and probate: Strive for a close rate of 70% to 85% or higher.
- – Personal injury (PI) and contingency-based firms: Aim to close 90% or more of the cases you decide to take on.